AETHER

Augmented Reality Activations

Markerless AR that layers your story onto the venue through visitors' own phones.

View in 3D
Read the narration

Aether adds a digital layer to the real world. Point a tablet at the wall and the story moves, grows and explains itself right in front of you.

AETHER, Augmented Reality Activations, installed on an exhibition stand

What it is

Branded WebAR and app-based AR games and product views, triggered by markers or the venue floor.

What visitors do

  1. Watches spectator screen
  2. Queues and gets briefed
  3. Experiences scenario
  4. Gets score or certificate

Why it is useful

AR that pulls visitors across the floor.

  • Explain something complex
  • Train or raise awareness
  • Draw a crowd

How it responds

  • Headset
  • Spectator screen

Interactive 3D experience

See it working, in five steps

Idle, input, recognition, response and result. Play the sequence, or drag to look around.

Open the interactive 3D experience to turn the model, zoom in and play the five-step sequence.

Key features

  • Spatial anchoring
  • Journey progression
  • Reward redemption
  • Headset controllers
  • Phone camera (AR)

Hardware and software

  • Standalone VR headsets
  • Router
  • Spectator display
  • VR/AR app
  • Fleet management

Customisation

  • Your brand, colours, logo and copy throughout
  • Content in English and Arabic
  • Size and layout planned for your stand or venue
  • Rules, timings and prizes set to suit your audience
  • Optional lead capture with the visitor's consent, sent to your team
Technical specification

Signal path

Step 1Operator starts
Step 2Headset session
Step 3SCENE_EVENTS
Step 4Score/analytics
Step 5Spectator screen

Hardware on site

  • Standalone VR headsets
  • Router
  • Spectator display
  • Operator tablet
  • Hygiene station

Software

  • VR/AR app
  • Fleet management
  • Cast to screen
  • Session analytics

Data it can capture

  • Anonymous session id
  • Interaction events
  • Optional consented lead (name, company, email)

Personal data only with the visitor's consent, stored and handled as agreed with you.

If something fails

Headset batteryRotate from charging bank
Motion sicknessSeated option, stop button
Cast failsSpectator screen shows trailer loop

Components are matched to your venue, power, data and floor plan. Install, testing and on-site support by the FAIM team.

Accessibility

  • Interaction points set between 0.9 m and 1.2 m where the product allows, with clear floor space for a wheelchair user
  • Every spoken or audio cue has an on-screen equivalent
  • High-contrast on-screen text and generous touch targets
  • A staff-assisted mode for visitors who prefer not to interact directly

Who it suits

  • Energy and industry
  • Government and authorities
  • Museums, culture and education
  • Real estate and development

Where it works

  • Training centres
  • Exhibition stands
  • Museums

Want AETHER at your event?

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AETHER in the FAIM catalogue